Brand guides — practical systems for Australian teams
Offerhaven builds compact, usable brand guides and asset libraries for startups, agencies and enterprise teams across Australia — focused on clarity, production-ready assets and socials-first usage.
- Scope: Visual identity, tone, templates, asset bank.
- Delivery: Source files, SVGs, video idents, social kits.
- Formats: PDF guide, online style tile, Figma library.
What a compact brand guide includes
Visual system
Logo lockups, clear-space, color tokens and usage rules.
Typography
Recommended fonts, hierarchy and responsive scaling.
Imagery & motion
Photo styles, crop rules, short video idents and social reels templates.
Asset gallery — examples
Logo variations
Primary, stacked, mono.
Color tokens
Primary, accents and accessibility pairs.
Social templates
Post, story and reel frames.
Creative lead
Producer: Kate R — brand custodian.
Our 5-step brand guide workflow
1. Discovery
Stakeholder interviews, audit of current assets.
2. Concept
Tone, moodboards and initial logo directions.
3. Build
Tokens, templates and Figma library creation.
4. Test
On-platform previews and accessibility checks.
5. Handover
Deliverables, governance notes and rollout plan.
Frequently asked — Accordion
Typically 2–4 weeks depending on scope and approvals. Fast-track options available for campaigns.
Yes — Figma libraries, SVGs, vector logos and layered masters are included as requested.
Yes — short logo stings, caption templates and motion presets are part of our production deliverables.
Deliverables snapshot (example)
| Item | Included | Format |
|---|---|---|
| PDF brand guide | Yes | PDF, 24–36 pages |
| Figma Library | Yes | .fig / live file |
| Logo pack | Yes | SVG, PNG, EPS |
| Social kit | Yes | AI, PNG, MP4 |